Impressive technology but some of the potential applications are dreadful.
For example, product placement is already pervasive, now Brando's Stanley Kowalski will be shilling Hanes t-shirts, Olivier's Hamlet only uses Bic lighters, and instead of playing The Marriage of Figaro over the prison loudspeaker, Andy Dufresne regales his fellow inmates with the latest Coldplay single.
For me, production clients are already completely out of control, now they will be demanding changes and additions to footage long shot. Ugh.
Oh joy wait until Lucas gets hold of this.
Paging Dr. Sbaitso
I can think of a bunch of uses of this technology that don't involve product placement or revisionism. For example, it'd be interesting to make gameplay mechanisms that involve doing shit in random Flickr images or whatever. Not to mention practical applications like interior design (seeing how that piece of furniture will look in a room) and so on.
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