Always carry around several cans of pepper spray, because you are crazy and everyone is out to get you. Especially Russel.

Ahhh, in California it's verboten. There are soooo many situations that would have turned out better if I had that 10.5 oz can of inferno. Damn the liberal legislature!

Russel will eat you and masturbate with your bones.

Hell, why not just carry the inferno product in hand whenever you leave the house? This is great. I really like the 12 ounce can.

That asshole on that bike, man. those were just lumber salesmen trying to feed their kids.

"If you see an ominous situation, or a threat developing; get your unit in your hand..."

You die happy, I guess.

I wonder what it's like to constantly live in fear of everything.

Just make a can of inferno as big as a fire extinguisher with straps so you can carry it on your back and twin-wrist-mounted nozzles and be done with it.

If you need a bandolier's worth of pepper spray then your brand is a little lacking

The bicycle scenes are priceless. Also:Drop and shoot, just like COD.

If I'm going to rape/attack someone (man or woman) the threat of pepperspray is not even going to phase me.

A gun, , knife, taser or even a dog will however at least give me pause.

You live in America, just buy a fucking gun.

The bike scene bolsters my hypothesis that he was the fat kid who got picked on all the time. That has to be a revenge fantasy that he's played out in his head for 40 years. The only thing missing is the baseball cards in the spokes making noise as he peddles his ass home.

Oh man! I was gonna let that guy kick me. Just, you know, to make him think he's doing well.

So I assume that this is marketed exclusively to paranoids who can't afford a gun or a car?

even though i was ragging on their knives the other day, god i love this company and their asinine marketing:

a) there are many cases of people getting killed after pepper spraying an attacker, its one of the least effective means of nonlethal self defense
b) i love that he's riding a...i dont even know what you call it, 50's style girly bike?
c) take that, picture of pitbull
d) "this is the absolute bad boy of rock and roll"
e) "look at the volume on their faces" is a stunningly freudian moment around 4:15 followed quickly by "it would be all down their throat"
f) them's child bearin' hips, mmhmm
g) i learned through my own independent research that almost everyone in these videos (russell included) is an extremely experienced and respected martial artist...except lynn thompson, who pays them not to use the techniques they're trained in so he can look like a badass
i) if i knew anything about video editing, i would make a highlight reel of their 5 DVD "Warrior's Edge" knife fighting instructional series i got free with my X2 Voyager. rife with unbelievable instances of fatpants thompson describing the most efficient ways to murder someone with uncomfortable enthusiasm of a 12 year old.

damn that was long. but i will always 5 cold steel.

There are a series of videos featuring various employees of the company (and various self professed "martial artists") apparently "volunteering" to get sprayed.

I think the best one is the Operations Controller vs. National Director Of Sales...that or the one where the guy tries to do a sword kata after getting sprayed. To the boss's credit, there is one where he gets sprayed himself (and sees how long he can shadow box after getting hit).