This is just on the cusp of the 90s comics industry imploding on itself.

These ain't your daddy's comic books!

Shortly after these came out, I read an article (I can't remember where) that said "fanboy" was offensive on the same level as an ethnic slur.

Of course, it's beyond me why anyone was reading American comics in the 90's.

I'll never understand comic book people

New X-Men (Generic)

When I lived in Miami; they had similar ads for a place called "Tropic Comics." Excellent grand opening despite the shitty ads. Guys in a batman and spider man suit arm-wrestling.

I remember the DC Comics commercial!

And I still never got into comic books.

I read Transformers comics when I was very wee (the cool ones where Megatron had the Autobots strung up like meat in a warehouse and talked to the disembodied head of Optimus Prime for fun) and then avoided comics until well into "adulthood." Now, if I read one, nine times out of ten it's non-fiction.

Comics and cartoons, the bread and meat in a pathetic manchild sandwich.

I was about 11 when I took an earnest stab at the comic book thing. I found some old Supermans and tried to get into it, but at some point I had to look at all the destruction Superman caused, with usually wiping out half of Metropolis in each fight, and realized that his world didn't really make sense. No casualties? Seriously? Why do the taxpayers keep paying for him to ruin the city? And how many times did he come so close to being killed, only to pull some trick out of his hat in the last moment? "OH, right, I've got other powers besides having fists. I could have saved billions in property damages if only I'd used my noggin at the beginning of the fight."

It just seems like imagination gets nerfed, and so, I hung that shit up.

I think the shouting was all about Liefeld's inability to draw/overcrosshatch a face that wasn't shouting.

These commercials were actually local commercials for the store mentioned in the ad "Comics On Parade", and Marvel/DC had nothing to do with their production. They're not around anymore as far as I know, but they had a store in Santa Barbara, CA while I was growing up, and I remember both these commercials, and I remember going there after school sometimes. There was also a Funcoland (the 90s equivalent of Gamestop, also not around anymore) across the street that I wasted countless hours and dollars at.

Damn I feel old watching this. How this obscure stuff from my childhood continuously ends up on the internet still amazes me.

I never was much of a comic kid, though when I was in college, I rented a room in a house that the local comic store manager also rented in. I decided to peruse his collection and gravitated towards Enki Bilial, Neil Gaiman and Charles Burns. I'd say now that though I'll never be much into the typical superhero fare, I quite like the medium itself when done right.